Last Revised: December 22, 2014
Penton (Penton, we, us, or our) is committed to protecting the privacy of the information you share with us when you access and use our websites, applications, products, events, services and other offerings (Services). This policy describes how we collect, use and share the personally identifiable information (PII) you provide to us when you register or contract with us to receive Services.
This policy may be supplemented by additional privacy terms or notices disclosed to you in connection with your registration for or receipt of Services.
We collect PII and/or anonymous information from you in the course of your use of the Services. That includes information you provide to us when you subscribe or register for any of our digital, in-person or printed products, services, events, or offerings; sign up for newsletters or promotions; participate in a survey; purchase a product or service; use one of our mobile applications; post comments; and/or otherwise communicate with us or interact with
Once you have registered or otherwise interacted with us, we create a profile for you. We keep your profile up to date by adding information about your registrations or subscriptions, the events you attend, the content you access, how you interact with our offerings, and the like. In order to offer you a more consistent and personalized experience in your interactions with us, information collected through one Penton Service may be combined with information obtained through other Penton Services.
We also may receive information about you from external sources that are not affiliated with Penton and add that to the information you have provided to us. For example, we may expand our communities by acquiring names and contact details from other sources that compile contact information. This information might be public information or data you provided to others with authorizations to share it with third parties.
We use information gathered through these tools for our internal security audit log, for trend analysis and system administration, to gather broad information about our audiences and their geographic locations, and to otherwise improve the Services. By allowing us to understand how you use our Services, these tools can help us provide you with a better, more relevant online experience.
We may also employ web beacons from companies not owned by or affiliated with Penton (third parties) in order to help us compile aggregated statistics regarding the effectiveness of our promotional campaigns or other operations of our Services.In addition, we may work with third-party advertising companies to target and serve advertising you see on the Services or on third-party sites based on preferences gleaned from such technologies.
You may set your browser to block all cookies, including Penton’s, while using our Services (in which case some aspects of the Services may not function properly), or you may set your browser to block third-party cookies and allow first-party cookies, which would allow us (but not third parties) to collect such information. In addition, some browsers may allow you to block certain web beacons and similar tracking codes. Please refer to your browser’s documentation if you wish to block some or all cookies, web beacons, and/or similar tools.
We reserve the right to use new technologies, as they become available, to gather additional, relevant information from our users and improve our Services and your experience of them.
We may use information about you:
By using Penton’s Services (for example, when you register for an account, purchase a product or service, enter a contest or promotion, communicate with us, or use interactive portions of our sites and applications), you consent to our collection, use and sharing of your PII as described in this policy. In some cases we may also ask you to confirm your knowledge of the terms of this policy; however, we are not obligated to do so
You may opt-out of our email marketing lists by following the directions at the bottom of our emails. Please note that Penton has a number of brands and products and we allow you to opt-out selectively. To remove a specific email address from all of Penton’s marketing communications, you may send a request to firstname.lastname@example.org. If you wish to remove your email address only from a specific brand, please use the opt-out mechanism provided in emails you receive from such brand or contact the brand directly.
You may receive email marketing messages from us about other companies’ offerings as part of a business partner marketing program. To opt-out of a business partner marketing email program, you may follow the instructions at the bottom of any email we send you as part of the program.
Please note that opting-out of promotional mailings will not affect delivery of your subscription-based products.
To remove a specific phone number or fax number from a specific brand’s marketing communications, please follow the opt-out directions provided during/in those communications. To remove a specific phone/fax number from all of Penton’s marketing communications, you may send a request to email@example.com.
Penton contracts with other companies to provide certain services on our behalf, including customer service, credit card and billing processing, shipping, subscription fulfillment, research, analytics, list cleansing, postal mailings, email and fax deployment, telemarketing, and other information and business services. We only provide these companies with the relevant information required to perform their services and they are explicitly restricted from using any data received from us for their own marketing purposes.
We may also provide your information to third parties for marketing and/or analytical purposes as further described below:
Sponsors and Gated Resources
Similarly, if you access third-party resources in certain registration-only, or “gated” websites, resource centers, or directory services on our websites, we may share your registration information when you access or click on a link to technical resources provided or sponsored by another company. This includes third-party resources sold through our online stores. In addition, we may share your contact information with sponsors of a particular e-newsletter if you click on their information or offerings. If you do not wish to have your information shared, you will be given an opportunity within the e-newsletter to opt-out.
When you register for an in-person or digital event, we will provide your registration information to the sponsor(s) of such event. We may also provide your information to sponsors of special sessions within the larger event.
In order to improve our offerings and offer you additional services and products, we may share with other Penton subscribers, including those participating in discussions in our forums, communities or other publicly accessible interactions, certain of the information you have provided to us previously or may provide to us in the future. We may also make available information about you that we have obtained from external sources. These subscribers may contact you on occasion and offer you additional products or services.
In addition, you may choose to participate in online membership communities on our sites that allow you to create and publish your profile and other information about you, including PII. These communities may provide privacy controls that allow you to choose how much of your profile and other information to make public or to share with others within the community. You are and will remain responsible for locating the privacy controls (usually available on the page from which you can edit your profile), understanding how those controls, including default settings, work, and protecting the information you provide. By participating in these online membership communities you may be contacted by other participants using the information provided.
Some of our apps allow you to make information available to others who are also using the same app – for example, at an in-person event. We recommend that you review and understand how the app will work, what access it may have to your social media or other accounts, and what choices you may have.
We may also license certain information to resellers and third-party businesses which we have authorized for marketing and/or analytical purposes.
Please follow the directions here to opt-out of having your information shared for any of these purposes.
Penton also shares the information it gathers in a compiled format with advertisers and other business partners. The compiled format does not include PII.
We use third-party advertising, data analytics and online targeting companies to serve ads when you visit our sites or use our applications. We may also provide your PII to these third parties to allow them to more effectively target advertising to you. These companies are obligated to protect your information, but you may opt-out of this sharing through the process described here.
When advertisements are displayed to you on our sites and applications, one or more persistent cookies will be placed on your computer or device by us or a third party. Some of these third parties may use information (including PII) about your visits to this site and other websites and usage of applications in order to provide data and targeting recommendations. This may result in your receipt of advertisements about goods and services anticipated to be of interest to you. Please note that we do not control cookies and other data collection technologies that the ad servers may allow or that their advertisers may use. As discussed above, this may result in your receipt of advertisements about goods and services of anticipated interest to you served by these ad servers on third-party sites based on your use of Penton’s Services.
Many of the third-party advertising and data companies that serve ads on our sites are members of the Network Advertising Initiative (NAI) and/or the Digital Advertising Alliance (DAA). NAI offers a tool which allows you to opt-out of behavioral advertising by NAI members at http://www.networkadvertising.org/choices/, and the DAA offers a similar opt-out tool at http://www.aboutads.info/choices/. Visit their websites for useful information about ad networks and for a single place to turn off targeted ad serving. In addition, you may set your browser to block third-party cookies.
We do not currently recognize automated browser signals regarding tracking mechanisms, such as “do not track” instructions.
Mobile marketing campaigns may involve your sending an email from your mobile device to Penton or a third-party campaign operator. An email or other response will then be sent to your mobile device. Opting to participate in this type of campaign is your choice. When you engage in these mobile marketing campaigns, Penton and the third-party campaign operator may collect and use your cell phone number, the name of your wireless service provider, images that you send using your cell phone as part of the campaign, and other relevant information.
As described in this policy, from time to time, we make your information available to third parties. If you do not want us to share your information with other companies or organizations, you may opt-out of this information sharing by doing any one of the following: 1) emailing us at firstname.lastname@example.org, 2) calling us at 913-967-1710, or 3) writing to us at Penton Customer Service, 9800 Metcalf Avenue, Overland Park, KS 66212. This notice is designed to comply with California’s “Shine the Light” law, but the opt-out option is available to all of our users. For the avoidance of doubt, it is important to understand that this opt-out shall not prohibit any disclosures made for non-marketing purposes.
If you are a registered user, you can access your account information and make corrections or updates upon log-in. The accuracy of such information is solely your responsibility. You may also separately contact us to request access to other PII about you which is in our possession. If you request to deactivate your account or delete your PII, we will endeavor to fulfill your request but some PII may persist in backup copies for a certain period of time and may be retained as necessary for legitimate business purposes or to comply with our legal obligations.
You acknowledge that Penton is located in the United States of America (U.S.) and will process and store your information in the U.S. In addition, we may use service providers located outside of the U.S. or which process or store information on our behalf outside of the U.S. By providing us with your information, you consent to the transfer of your information to countries outside of your country of residence, which may have different personal data protection rules than in your country.
We use a variety of technical, physical, and administrative security measures to secure the confidentiality of your PII and to protect it from loss, misuse, alteration, and destruction. However, due to the design of the Internet and other factors outside our control, we cannot guarantee that communications between you and our servers will be free from unauthorized access by third parties or by government agencies. You remain responsible for protecting your user name and passwords and for the security of information in transit to us over the Internet.
This policy covers how Penton uses the PII you provide to us. Although we may provide links to other sites for your convenience and information, this policy does not apply to the practices of third parties that we do not own, control or manage. While we try to work only with companies that share our respect for your privacy, we do not take responsibility for the content or privacy polices of their sites, applications, or services. We encourage you to carefully review the privacy policies of all third-party sites, applications and services you access. We also cannot control how others may use information you may make public on our sites – for example, on bulletin boards, blogs, chat rooms, virtual events, or other public forums or sites permitting user-generated content.
Penton reserves the right to access and disclose PII to comply with applicable laws, government requests, court orders and other legal requirements, or to investigate alleged or suspected fraud or violations of the terms and conditions governing our Services.
In the case of a sale, change of ownership or merger involving Penton or any business that is part of Penton, your contact information associated with Penton or that business would or could be one of the transferred assets. Courts of equity, such as U.S. Bankruptcy Courts, might have the authority under certain circumstances to permit PII to be shared or transferred to third parties without your permission.
Our Services are directed to business professionals. They are not intended for children under the age of thirteen.
You agree that the laws of the State of New York shall govern any dispute, including those arising from Penton’s use of PII or otherwise relating to privacy.
As new products and services are offered or as existing products and services are improved, we may need to update this policy. When we do so we will post the changes here. For material changes we may also email our registered users with the new details. We encourage you to review this policy from time to time to stay informed about how we are protecting the PII you provide. Your continued use of our Services covered by this policy constitutes your consent to the practices in place at the time of your use.
If you have any questions, comments, or requests regarding this policy or our processing of your information, please contact email@example.com or write/call us at:
Penton Customer Service
9800 Metcalf Avenue
Overland Park, KS 66212